Facebook Rules Social Media Scene In 127 Nations
In terms of social media use Facebook is unsurprisingly the king and is becoming more popular, according to data compiled by social media analyst Vincenzo Cosenza, using Alexa analytics. Every six...
View ArticleLinkedIn Registered Users Surpasses 200 Million Mark
LinkedIn, the social-networking site linking professional peers, said last week that it had hit a major milestone, counting more than 200 million registered users on a global scale. The site serves its...
View ArticleFacebook Unveils New Search Tool
On Tuesday Facebook unveiled its new search feature – Graph Search – which is designed to give its more than one billion users increased flexibility when finding and sharing content on the site. With...
View ArticleTwitter Ranked Fastest-Growing Social Network
Twitter has become the fastest-growing social platform in the world, outpacing social-networking giant Facebook, according to the latest data by GlobalWebIndex. The number of active Twitter users rose...
View ArticleTwitter Update Searches To Show Older Tweets
Micro-blogging and social-networking service Twitter has recently enhanced its search capabilities to show tweets with a date older than a week ago. Search results were previously limited to tweets...
View ArticleTotal Of 67% Of UK Mobile Users Follow Brands On Twitter
About two-thirds (67%) of mobile users in the UK follow brands on Twitter, with 25% of them following more than 10 brands, according to a new study examining how and where UK users interact with the...
View ArticleIDC Study Shows Healthy Social Media Adoption Rates In Western Europe
Social media is gaining momentum in businesses, with the adoption of social media tools set to progress rapidly over the next two years, as business leaders are getting increasingly supportive, showed...
View ArticleFacebook Suggests Ways To Make Better Use Of Its Search Feature
Roughly six weeks after rolling out its new search feature, Graph Search, social-networking site Facebook has shared information on how ‘hundreds of thousands’ of people are using the new tool. In an...
View ArticleFacebook Unveils Richer, Simpler News Feed
Facebook has announced a complete redesign of its News Feed, giving its core service a fresh look and feel which is more consistent with the new ways that people are sharing information. The revamped...
View ArticleTwitter Enhances Archiving Tool To Engage With Global Users
Micro-blogging and social-networking platform Twitter has just announced that it had opened its tweet archive to those who use its service in 12 non-English languages. The move is yet another way for...
View ArticleTips On Boosting Views On YouTube
One of the top pieces of social media news last week was YouTube’s announcement that it had crossed the one-billion mark in terms of unique monthly viewers. Well done to them, but what’s in it for...
View ArticleLinkedIn Makes Search Smarter And Simpler
People who put business before pleasure in their social media activities should know that LinkedIn is the place to go. The social network estimates that its users conducted 5.7 billion searches in...
View ArticleFacebook Brings FBX Ads To Desktop News Feed
Facebook announced on Tuesday that it was starting a “small alpha test” as part of a plan to introduce Facebook Exchange (FBX)-targeted ads into users’ News Feeds. FBX made its debut last autumn,...
View Article81% Of UK SMEs See Social Media As Good For Business
According to an infographic prepared by business software vendor Sage, 81% of UK small and medium-sized enterprises (SMEs) believe that social media is a valuable business tool. It is used by 57% of...
View Article‘Provide And Pray’ Approach Lies Behind Small Success Rate Of Corporate...
The majority of companies (70%) have embraced social media but very few social collaboration initiatives succeed. Research conducted by Gartner has established that most social media projects are...
View ArticleEurope’s Retail Banks Need To Get Their Social Media Game On
An ever-growing number of companies across all industries have come to realise the power of social media for marketing purposes. This, however, does not necessarily translate into the full integration...
View ArticleAdvanced Tips For Social Media Marketing On Facebook
With more than 800 million users, Facebook still seems to be the most powerful website for online marketing; it’s something that companies should not leave out of their marketing strategies. Here are a...
View ArticleUK Teens Lag Behind Other Age Groups In Social Network Usage
It is not surprising that social networks continue to be popular amongst UK teenagers, 82% of whom are predicted to use them at least once monthly in 2013, according to estimates from eMarketer....
View ArticleSocial Media Marketing Spend In Europe To Reach €3.2 Billion by 2017
Spending on social media marketing in Europe is expected to reach EUR3.2 billion by 2017, growing at a compound annual growth rate (CAGR) of 17.6% over the next few years, from EUR1.4 billion in 2012....
View ArticleHow To Improve Performance Marketing on Facebook
Facebook recently hosted a group of marketing professionals, who met to discuss the best practices related to Facebook performance marketing and ways to boost conversion rates, as well as determining...
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