Facebook Launches Video Call and Group Chat Feature
Facebook Launches Video Call and Group Chat Feature Apparently, the big reveal of the Google+ Project has had other prominent social networking sites suddenly on their toes. Not long after its release,...
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Facebook Business: A Guide for Online Marketers
Facebook Business: A Guide for Online Marketers We recently featured Facebook on our blog and highlighted the changes made to its present chat feature. However, July also marked a time of significant...
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Google+ Platform Preview: Be the First to Use the Latest +1 Upgrades
Google+ Platform Preview: Be the First to Use the Latest +1 Upgrades Upgrades and optimisations are typical amongst Google’s products. With this search engine extraordinaire’s influence to internet...
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Real-Time Search and Hash Tags Support: New Google+ Features
Real-Time Search and Hash Tags Support: New Google+ Features Google engineer Vic Gundotra announced two new features added to Google+ – real-time search and hash tag support. When doing a search in...
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Four New Features Added to Google+
Four New Features Added to Google+ A few weeks back, we received updates on how Google+ now supports real-time search and hash tags. Then there was the option for users to switch Blogger profiles to...
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Latest Google+ Design Overhaul: Better Navigation, Profile Page & More
Latest Google+ Design Overhaul: Better Navigation, Profile Page & More Within weeks of Facebook making its new Timeline mandatory for all users, Google+ changes its entire user interface and dare I...
View ArticleKey Benefits of Google+ to Individuals and Online Business
Key Benefits of Google+ to Individuals and Online Business In today’s ever competitive era of internet marketing, social media and search engine optimization both play an important role of establishing...
View ArticleTwitter Tweaks Ads To Target Users By Their Specific Interests
Social networking and micro-blogging service Twitter is rolling out an “interest targeting” system to let marketers aim their ads at users on the basis of what they tweet about and what accounts they...
View ArticleSocial Media Powers Customer Engagement With Brands
Social media is gaining a more pronounced role in driving customers’ engagement with brands, according to annual research by The Logic Group. In terms of customer loyalty, Facebook is the main social...
View ArticleMarketers Struggle To Measure Social Media Impact On Business
Social media is already a core part of marketing strategies for many companies and predictions are that its importance for business is only set to grow. However, measuring its effect is a far more...
View ArticleKellogg’s Taps Social Media Currency For Snack Promotion
Social media is a powerful marketing tool for many brands. Kellogg’s knows this well and has recently used it in the promotion of its new Special K crisps brand. The US cereals and convenience food...
View ArticleStudy Shows 68% Of UK Internet Users Active On Facebook, 28% On Twitter
Facebook is the most widely used social media network in the UK, with 68% of British surfers being members of the site, according to a new study by InSites Consulting. Around 80% of British Internet...
View ArticleFacebook Monthly Users Reach One Billion
Social networking site Facebook hit a major milestone in early October 2012, winning over one billion users per month, or double the numbers it reached in July 2010. The site, which had 100 million...
View ArticleOver Third Of Online Sales Start With Web Searches
Over a third (38%) of online retail sales to new customers begin with clicks from organic or paid search results, according to a report by Forrester Research published in late September. Despite the...
View ArticleMore Than Half Of Britons Log On To Social Media While Eating Out
What could distract people from a romantic dinner they share with their loved ones? The answer is social media, or at least this is what a new survey from PC World and Currys suggests. According to the...
View ArticleUK Ahead Of US In Social Media Use At Work
A total of 75% of British people use social-networking sites at work, against 67% in the USA, according to a recent survey among 300 employees and managers in both countries by cloud services firm...
View ArticleBritons Most Active in Sharing Events On Social Media
Britons make most clicks when sharing events through social media, according to a new study by online ticketing firm Eventbrite. Every time a user in Britain shares an Eventbrite event on Facebook, 22...
View ArticleOnline Purchases To Make Third Of UK Retail Sales By 2022 – EIU
Online purchases will account for one third or more of retail sales in the UK in 10 years, compared to 10% at present, according to the Economist Intelligence Unit’s (EIU) Retail 2022 report released...
View Article55% of UK Businesses Embrace Social Media
More than half (55%) of British organisations have integrated social media into their business processes and structure, new research from the Internet Advertising Bureau (IAB) and marketing and...
View ArticleBritain Tops Global Ranking With Social Media Use
Britain is the global leader in terms of its use of social-networking sites with 52% of adults in the UK using Facebook and similar sites, according to a survey from Pew Research Center released on 12...
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